Project Implicit

Learn about your own bias

Take an Implicit Association Test (IAT) and learn about your own bias - both concious and unconcious at Project Implicit by Harvard University.

Take a Test

Project Implicit represents a collaboration research effort between researchers at Harvard University, the University of Virginia, and University of Washington. While the particular purposes of each study vary considerably, most studies available at Project Implicit examine thoughts and feelings that exist either outside of conscious awareness or outside of conscious control. The primary goals of Project Implicit are to provide a safe, secure, and well-designed virtual environment to investigate psychological issues and, at the same time, provide visitors and participants with an experience that is both educational and engaging.

Disability IAT
Disability ('Disabled - Abled' IAT). This IAT requires the ability to recognize symbols representing abled and disabled individuals.
Religion IAT
Religion ('Religions' IAT). This IAT requires some familiarity with religious terms from various world religions.
Gender-Science IAT
Gender - Science. This IAT reveals a relative link between liberal arts and females and between science and males.
Weapons IAT
Weapons ('Weapons - Harmless Objects' IAT). This IAT requires the ability to recognize white and black faces, and images of weapons or harmless objects.
Race IAT
Race ('Black - White' IAT). This IAT requires the ability to distinguish faces of European and African origin. It indicates that most Americans have an automatic preference for white over black.
Asian IAT
Asian American ('Asian - European American' IAT). This IAT requires the ability to recognize White and Asian-American faces, and images of places that are either American or Foreign in origin.
Presidents IAT
Presidents ('Presidential Popularity' IAT). This IAT requires the ability to recognize photos of Barack Obama and one or more previous presidents.
Gender-Career IAT
Gender - Career. This IAT often reveals a relative link between family and females and between career and males.
Skin-tone IAT
Skin-tone ('Light Skin - Dark Skin' IAT). This IAT requires the ability to recognize symbols representing abled and disabled individuals.
Age IAT
Age ('Young - Old' IAT). This IAT requires the ability to distinguish old from young faces. This test often indicates that Americans have automatic preference for young over old.
Native IAT
Native American ('Native - White American' IAT). This IAT requires the ability to recognize White and Native American faces in either classic or modern dress, and the names of places that are either American or Foreign in origin.
Sexuality IAT
Sexuality ('Gay - Straight' IAT). This IAT requires the ability to distinguish words and symbols representing gay and straight people. It often reveals an automatic preference for straight relative to gay people.
Arab-Muslim IAT
Arab-Muslim ('Arab Muslim - Other People' IAT). This IAT requires the ability to distinguish names that are likely to belong to Arab-Muslim versus people of other nationalities or religions.
Weight IAT
Weight ('Fat - Thin' IAT). This IAT requires the ability to distinguish faces of people who are obese and people who are thin. It often reveals an automatic preference for thin people relative to fat people.